At Pinja, we are committed to shaping the future of the timber industry through digital innovation. As a key partner in the seminar Digital Transformation in the Wood Industry, held in January in Klaipėda, Lithuania — organized in collaboration with Sigli and hosted by VMG Technics — we had the opportunity to present cutting-edge solutions to industry leaders from four nations. Participants included representatives from the Forest and Land Owners Association of Lithuania, the Latvian Forest Industry Federation, and the Latvian Furniture Producers Association.

Driving Digitalization in the Timber Sector

Pinja has long been at the forefront of digital advancements in supply chain management and production efficiency. The seminar highlighted how our solutions can support businesses in the Baltic timber industry in adapting to new challenges and optimizing their processes.

Key Takeaways:

  • Smart Digital Solutions – Our experts, including Antti Miettunen and Marko Kiippa, presented innovative ways to enhance efficiency using digital tools.
  • Optimized Production Processes – Insights from Finland showcased how streamlined digital solutions can drive profitability and sustainability.
  • Collaboration in Automation – With our partners at Sigli and VMG Technics, we demonstrated how integrated digital strategies improve operational excellence.

Key Industry Focus Areas for 2025-2026:

  • EUDR Compliance – Guidance on meeting the European Union Deforestation Regulation (EUDR) requirements.
  • Cost-Effective Production – How digital tools help optimize production while reducing waste.
  • Efficient Logistics & Fleet Management – Advanced solutions to improve wood transport and logistics for better resource utilization.
  • Biomass Supply Chain Innovation – Real-world case studies from Lithuania, Estonia, and Sweden on sustainability and efficiency.

Strengthening Industry Collaboration

The seminar provided a space for exchanging ideas and discussing the impact of digital transformation. Our shared vision with Sigli and VMG Technics is to drive measurable results that will help businesses future-proof their operations.

A Dynamic Venue for Innovation

Held at the VMG R&D Park, the seminar was the perfect setting to showcase new technological developments. The state-of-the-art facilities reinforced the importance of digitalization in modernizing timber industry operations.

Exclusive Facility Tour

Attendees had the chance to explore VMG Technics’ advanced production site, where they saw firsthand how automation and digitalization are transforming the industry.

Industry Leaders Embrace Change

The positive feedback from participants emphasized the event’s value in fostering actionable insights and collaboration.

This seminar reminded us once again the importance of digital transformation and collaboration in the industry. A big thank you to all the speakers and participants for their valuable insights and experience sharing!

Algis Gaižutis, Chairman of the Forest and Land Owners Association of Lithuania